636 Girard Avenue
East Aurora, NY 14052



Mon: 10:00 am - 6:00 pm
Tue: 10:00 am - 6:00 pm
Wed: 10:00 am - 6:00 pm
Thu: 10:00 am - 6:00 pm
Fri: 10:00 am - 6:00 pm
Sat: 10:00 am - 5:00 pm
Sun: Closed

Fisher Price Toystore

Come visit the Fisher-Price Toystore – A Fun Place to Discover!

The Fisher-Price® Toystore carries Fisher-Price and Mattel® products like Little-People®, Imaginext®, Loving Family™, Little Mommy™, Power Wheels®, TRIO, Infant products, Baby Gear items like High Chairs, swings and bouncers, Barbie®, Polly Pocket™, Hot Wheels®, Matchbox® and much more! We also carry Fisher-Price branded goods produced by other companies under license from us, like bibs, bedding, diapers and diaper bags. Our book section features Fisher-Price and American Girl® books.

Fisher Price’s headquarters are located in East Aurora, NY.


  • Motorcoach Parking
  • Handicap Access
  • Shopping - Motorcoach Parking